Why Register a Domain Name

On the Internet's growing global highway it is impossible to signpost your business like in the traditional high street, alternatively you need to assign a domain name (or multiple domain names) to your Web presence, you can think of this as "Internet Signage"tm.

This way Domain Names act as an extension of your business identity. When prospects or customers visit your web site, your domain name operates as your trading name and virtual address on the Internet. This means your selection of domain name(s) is a crucial part of the businesses corporate identity.

By registering a relevant domain name(s) you make it much easier for your customers to find you and remember where you are. It is also important to remember many people will try to find you on the web by using either your brand name or key descriptions of the products or services. This means you either need a very strong brand name (through extensive advertising) or by utilising domain names relevant to your market.

Many prospects will attempt to find products or services via one of the many global search engine sites, some of these search engines rank sites with keywords in the domain names higher than those without. So registering your domain name(s) could put your web site closer to the top of a search engine's listing, and consequently increase the chance of promoting your services or products.

There can only be one of each domain name, so it is advisable to register your domain name before somebody else does. This could also save your business time and expense in the future. Even if you have no intention of developing a web presence in the foreseeable future, it is strongly recommended that you register your domain name(s) now, because we can make no guarantees that they will remain available.

Whether your business changes its internet service provider or physical business address, having your own domain name(s) means that you need never change your email and web address, saving you the money and time of reprinting business cards and brochures. Once registered the domain name belongs to you.

The domain is yours forever assuming you continue to pay the renewal fees. If another company wants your domain name it is up to you whether you sell it or not and based on market forces how much its worth!

Why are Freshwebnames.com prices so low compared to others as members of Nominet UK, we receive a discount on uk domain name registrations. We choose to pass this discount on to our customers - many other domain name registration companies do not.